Building a personal brand is a bit of a slog, to be honest. In today’s connected world of content overwhelm, you need to get heard and then stay heard. Not an easy thing to do. It takes real effort, patience, and persistence.
“A reputation is made over time and you have to work hard for it. A lot of people find it challenging to balance the energy they put into getting a good reputation in public with the energy they put into simply enjoying their private lives.”
Not only that but you need to be clear about who you are. Sounds silly, I know, but few people have ever given much thought to who they are and what they actually stand for. My advice – start there.